The redesigned Web site provides a global gateway for consumers, shareholders and media to rediscover Heinz and its array of iconic, global brands. Comprehensive new content along with advanced web technologies, improved search functionality and an intuitive site architecture enhance the user experience to make it easy to find valuable information about the Company.

The Solution
At any given moment Heinz products are delighting consumers across the globe. Similarly, we wanted the new Heinz.com to be a resource that consumers, shareholders and prospective employees will turn to regularly for information about the Company and it's brands as well as for tools and tips for leading a healthier lifestyle.

Technology
The site incorporates interactive videos and original photography, tools for healthy living (including a body mass index calculator), an interactive timeline that takes visitors on a virtual adventure through Heinz’s history, employee video testimonials and a Heinz Ketchup widget.

My Role
While at sunKING I worked on a team to concept and design the site, art directed the lifestyle and product photo shoots and oversaw initial launch front end production.

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